Heiress to the Kasemkij real estate empire, Tirawan has proven that she wasn’t just born into the business; she was also born for it. Tirawan’s various appreciations are reflected in her education and her entrepreneurial ventures outside of her venerable family’s equally venerable hotel group. Steering her family’s hotel group with a clear vision and creative spirit, she leads the company which operates Cape Collection, Kantary Collection, and Kameo Collection, as well as numerous other properties, while also excelling in other entrepreneurial ventures outside the hospitality field (such as Tokyo’s Camp Curry, which opened in Paragon last year). With the highly anticipated new property Cape Kudu recently opening on the idyllic and remote Yao Noi Island, Tirawan continues to add to the family empire with the exquisite taste she is known for. The thought of Thailand’s hotel scene being bolstered by the imagination of this tasteful, sharp-witted Renaissance woman who is free from shareholder influence makes one sanguine about the future of Thailand’s ethereal shorelines and ignored, yet dynamic, provinces. Her Instagram tagline says “Wander Often, Wonder Always,” showing her curious nature and her love for travel, two qualities that have seen her rise to the top of the hotel industry. In addition to her covetable success, Tirawan is also a woman of tasteful style, reflected in both her personal elegance and the exquisite hotels she runs. The translation of her name, given by HRH Maha Chakri Sirindhorn, translates to “lineage of the sage.” Despite the high expectations she was born with, she remains steadfast on the soil, and is as empathetic and hospitable as, say, a five-star hotel.