Fashion/Beauty

A Tale of a Hairdryer

Shunned by her dry-haired friends, a hairdryer decides to go on a self-improvement drive by taking up new skills.

Lead image
February 01, 2017
Once upon a time, there was a hairdryer who was convinced that, as her name suggested, her only job was to, you know, dry hair. And she had dutifully obliged, blowing hot wind day after day.

All was peaceful until hair experts and beauty bloggers suddenly turned against her. “Just because you’re a hairdryer doesn’t mean I should let you make my hair dry as if I have a hay stack on my head!” they spat. “The inexcusably dry heat! The damage you’ve done to our hair!”

“But… but I’m a hairdryer. Isn’t that what I’m supposed to do? Dry your hair?” she said, her voice shaking.

“Yes, but not leaving our hair dry! We want our silky locks back!” the damaged-haired bunch retorted. “And you know what? We’re also done with your bulkiness – holding you up is killing our biceps.”

Fast forward to 2017 and the hairdryer has returned with a completely revamped look. And boy has she learned some new tricks. Now she’s not just a hairdryer: she is a fast, focused, and intelligent Dyson Supersonic hairdryer, who is more in control than ever – of the heat and wind she emits, that is.

The Dyson Supersonic hairdryer creates a focused jet of air, angled for controlled, precise drying and styling. Meanwhile, her heat control ability allows her to ensure that hair is not exposed to excessive temperatures.

She is also stronger than ever – basically indestructible. You can drop her on the floor, kick her across the room, or throw all kinds of tantrums on her, and she will be just fine.

She is also stronger than ever – basically indestructible. You can drop her on the floor, kick her across the room, or throw all kinds of tantrums on her, and she will be just fine.

The hero behind her new and improved self is Dyson, who invested about £50 million in the development of the Dyson Supersonic hairdryer at a bespoke, state-of-the-art Hair Laboratory. It took 103 engineers to make it happen.

The haters are now practically eating their words. “Wow, you feel so much lighter! And you’re so silent!” says one now-shiny-haired girl in amazement. “How is it possible for you to have four heat settings, three airflow settings, and a cold shot when you’re so small?” hisses another, clearly a skeptic.

The revamped hairdryer says nothing in return. She just hums happily and whistles gentle, heat-controlled wind that ensures everyone can have a good hair day any day, anywhere. The Dyson Supersonic hairdryer is available in two color variations: fuchsia & iron and white & silver. It retails at THB 14,900.
Courtesy of Dyson